The following content and behaviours are not permitted using Unified Voice :

Sending Unsolicited Messages

SMS recipients must have explicitly opted in to receiving messages from you. The opt in process must be clearly explained to customers in a manner in which the recipient was aware they would receive SMS messages.

The following do not qualify as valid opt ins:

Collecting the recipient's phone number for another purpose (such as for validating payments) but then sending messages to that recipient

Purchasing, borrowing, renting, or otherwise obtaining the recipient's phone number or a lead list from a third party

Having the customer opt in for a transactional message (such as message on delivery of a package) and then subscribing them to a recurring campaign Unified Voice reserves the right to request proof of opt in at any time.

Sending Messages Containing Inappropriate Content

The following types of content are explicitly prohibited:

Sexual or pornographic

Considered abusive or harassing

Firearms

Alcohol, tobacco or illegal drugs

 Loans, loan forgiveness, credit repair, debt collection or tax related content

Gambling

Unsolicited real estate enquiries such as ‘We Buy Homes’

Multilevel marketing

Persistent receiving or sending of one time pass-codes from or on behalf of other service providers.

Not Adhering to Unsubscribe Requests

Recipients may choose to unsubscribe from any further messages from you by sending stop words such as STOP or UNSUBSCRIBE. These messages will be delivered to you automatically via a web hook. Upon receipt, you have up to 24 hours to remove the recipient from your list.

Sending a High Frequency of Messages to a Recipient

You may not send more than 10 messages to a recipient in any 24-hour period unless the following conditions are met:

The recipient has engaged in two-way communication over SMS such as for a chat feature

The customer has explicitly opted in to receiving frequent messages

Misrepresenting Your Identity (spoofing)

You may not represent or identify yourself as another individual or business in any way. More specifically, you may not use the message body or the phone number in a way that would lead the recipient to believe you are another individual or business.

Engaging in Fraud or Phishing For Information

Sending messages with fraudulent information or phishing to get confidential information from a recipient is explicitly prohibited.